A whole bunch of Warner Bros. TV shows have been bricked in order to help promote the upcoming LEGO Batman Movie.
On February 6, Warner Bros. revealed a series of Lego-inspired billboards advertising some of the studio’s biggest shows — Arrow, The Flash, Supergirl, The Big Bang Theory, Mom, 2 Broke Girls, Gotham, and The Middle all got the Lego treatment. Warner Bros. said in a press release that over 10,000 Lego bricks were used to create the whimsical posters.
And because banners alone are not enough, there’s video fun to be had as well. A short animated video came out as well, featuring Batman (voiced by Will Arnett) interacting with some of The CW’s own superheroes. Batman, it turns out, isn’t so impressed by the Flash, the Green Arrow, Supergirl, or Atom (each voiced by their TV actors Grant Gustin, Stephen Amell, Melissa Benoist, and Brandon Routh, respectively).
More Batman and more Lego will be seen between February 6 and 8, when Batman will be crashing through the Berlanti Productions logo at the end of episodes of Supergirl, The Flash, and Arrow.
All of this is leading up to the theatrical release of The Lego Batman Movie on Friday, February 10.